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The film “Ribbon” starring and directed by NON had its world premiere at the Shanghai International Film Festival! Tickets were sold out in 5 minutes!

The film “Ribbon” starring and directed by NON had its world premiere at the Shanghai International Film Festival!

Tickets for the screening were sold out in 5 minutes! Fantastic!

The film “Ribbon” (to be released in 2022) had its world premiere on June 12th as a special invitation film in the GALA section of the 24th Shanghai International Film Festival, which was also the earliest screening of this film around the world. Among the 500-odd films from around the world screened at the festival, only a few have been selected for the GALA section. The world premiere of NON’s film was held in this prestigious category.

Tickets for the three screenings on June 12th, 17th, and 18th were sold out in just five minutes after going on sale!
This attests to the immense popularity of NON in Asia, where she has numerous fans.

A video message of NON with her speaking in fluent Chinese at the beginning of her speech was played before the screening of the film. She thanked the audience for their support and carefully explained the ideas that inspired the film, which gathered a round of applause before the screening began. The audience was captivated by the special effects in the film that portrayed the emotions of its main characters with the movement of colorful ribbons. Some of the comical scenes drew laughter from the Shanghai audience, who applauded the passion that NON had put into the making of this film after the screening was over, filling the venue with the warmth of their enthusiasm.

The video message from NON, who directed the film, can be found below↓



The comments from the Selection Committee explaining their reasons for selecting NON’s film for the GALA section are as follows.

“This film is packed with refreshing Japanese visual aesthetics, just like how NON has evolved from an actor to a director. It carefully portrays the trajectory of the lives and relationships of several young people who were forced by the COVID-19 pandemic to change their way of life. Although this film revolves around the COVID-19 pandemic, it is not weighed down by a heavy theme, and the charms of the girl and her lively youth are beautifully expressed from the perspective of a young female director.

Ribbon is also a film that charts the evolution of the protagonist and captures a quintessential part of her youth, which gives rise to an endearing and tender overall atmosphere. It is also a film that sends a powerful message that young people will never give up no matter how terrible the state of the world becomes. A little conflict, rebellion, and encouragement will surely guide all the youths in the right direction.”

Overview of the film’s world premiere
The 24th Shanghai International Film Festival
Festival period: June 11th to June 20th, 2021
Screening schedule of the film “Ribbon” *All times are in the local time zone.
■June 12th (Saturday), 3:30 PM~
■June 17th (Thursday), 3:30 PM~
■June 18th (Friday), 8:50 PM~

UME International Cineplex HALL ONYX 4K LED Macalline Cinema World (Wuzhong Rd.) HALL LUXE、HuBei Cinema HALL 1


◆Film information
Title: Ribbon
Release date: 2022
Screenplay/Director/Starring: NON
Special effects: Shinji Higuchi
Special effects producer: Katsuro Onoue
Production supervisor: Atsushi Fukuda
Executive producer: Tomoyuki Miyagawa
Creative supervisor: Masaomi Kanzaki, Mitsuko Takizawa
Producer: Chikako Nakabayashi
Planning: NON
Production company: Booster Project
Production: Nihon Eiga Channel / NON / Speedy / Comidia / inkAnkh