The hands-on gallery “FIND FOCUS LOCKER ROOM” has become a hot topic!
(Advertiser: adidas Japan / Planning and production: Sony Digital Entertainment)

You can experience the world view of Adidas’ latest wear “ZNE HOODIE” that supports mental concentration.
Reproduce the locker of a famous player. At first glance, the locker room is pure white, but when you take a flash shot with your smartphone, the athletes’ “ultimate state of mind = ZONE” emerges!

↓ For details, see this article!
http://cyclestyle.net/article/2016/09/09/40790.html

Location: Shibuya Mark City, Tokyo
Period: 3 days from September 9th (Friday) to 11th (Sunday), 2016
Cast:
Alan Shirahama: EXILE (GENERATIONS)
Shinji Kagawa: Japan National Football Team
Atsuto Uchida: Soccer player (former representative of Japan)
Hayato Sakamoto: Professional baseball player (Yomiuri Giants)
Kimiko Date: Professional tennis player