The DX concept is needed to resolve the contradiction between “no first-time visitors” and “inbound activation.”

In particular, the Kyoto economy, which has been dependent on tourism for the past several years, has experienced a 70% revenue decline in Corona.

We need to take this opportunity to make thorough, structural reforms.

First, we need to release the “only here” stuff, and then sell it all online! So, why don’t you turn your real customers online and turn them into salons?

Even now, there are sweets and other sweet items that can only be purchased by standing in line, and these will be aggressively marketed by introducing online-based credit scores. ゙ and

For example, if you are a stranger who makes a lot of reservations, you should be given a higher credit score and treated as a VIP in the after-corona. ゙Good. Open the door to acquaintances of clients with high credit scores. Even if they are tourists from abroad.

In other words, the scope of trust should not be limited to the region and history of Kyoto, but rather, by defining new conditions of trust, we can make Kyoto a city that is relevant in the 21st century.

Before next year’s cold weather, it would be a good idea to introduce vaccine tourism and give free vaccines to all visiting tourists.