Speedy NEWS

‘THE UPDATE’ How should companies deal with the Johnny-come-lately issue? (NewsPicks) October 3, 2023 at 10:00pm

Good evening broadcast!

THE UPDATE: How should companies deal with the Johnny’s issue? (NewsPicks)
October 3, 2023 at 10:00 p.m.

At a press conference held on October 2, Johnny’s Office announced a change to a new company name, SMILE-UP. At the conference, the company announced that it would completely withdraw from management and training operations and establish a new talent management company.

Did the press conference produce a policy that convinced the public, and what are the challenges that the Johnny’s Office faces now and in the future? And what changes should be made in the media and advertisers to prevent similar problems from occurring? We will have an in-depth discussion with the people involved and experts.

Keiko Hamada (Journalist / Former Editor-in-Chief of AERA)
Jun Fukuda (President and Representative Director, Speedy Corporation)
Yasushi Hashida (Former Johnny’s Jr./President of PROF Entertainment Inc.)
Atsushi Takada (Former General Manager, Lexus Brand Management Department, Toyota Motor Corporation / President, A.T. Marketing Solution)

Kosaka Daimaou
Ayana Kizaki